The problem with the study of subliminal perception was that the mainstream media quickly picked it up. The history of subliminal perception Old TV ads were popular for using subliminal perception techniques However, some researchers are willing to accept the third definition, and clinical researchers often accept the fourth. Generally speaking, researchers accept the second definition as the best definition of subliminal stimulation. The first of these definitions would never be expected to have behavior effects, any more than you’d expect a whispered message to influence a listener a block away.
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